Most teams are built with the goal of increasing volume. Their target is most, if not all, of Northern Virginia, often DC and Maryland too. As a Falls Church “Neighborhood Expert,” I created “The Novins Group” with a different goal.
My objective was to leverage the benefits to our selling clients of our focus on Falls Church. As a group, we have many more opportunities to match buyers interested in Falls Church with current and future sellers, and we’ve developed a remarkable capacity to do that.
As “Neighborhood Experts,” our knowledge of the Falls Church market, in terms of recent sales, pricing, and nuances among areas, far exceeds the knowledge of most agents. That knowledge is power when it comes to negotiating prices!
You cannot be a “Neighborhood Expert” without seeing every home on the market. We do that in Falls Church. To have comparable neighborhood expertise, Realtors covering Northern Virginia would have to see 117 homes a day. That’s impossible!
Our high volume of Falls Church listings generates tremendous localized activity in the form of agent showings, buyer calls, agent inquiries, and open houses. We get hundreds of leads to potential buyers for our listings by following up on that activity.